About This Role
Apple is seeking a Partner Marketing Program Manager to lead external partnerships across APAC, driving subscription growth and media value for Apple Music, TV, Arcade, iCloud+, Fitness+, News+, Creator Studio, and One.
Responsibilities
- Lead key external partnerships across carrier, retail and MVPD verticals in APAC.
- Drive awareness, subscriptions, and engagement for Apple Services across all sign-up channels.
- Develop plans and integration opportunities for critical initiatives with Business Development.
- Build effective go-to-market strategies to ensure seamless customer experiences.
- Align with Business Strategy and Planning to develop key performance indicators and KPIs.
- Analyze opportunities, test programs, and measure results to drive efficiency and scale.
Requirements
- Minimum 5 years of subscription marketing experience.
- Demonstrate hands-on experience across all media channels including digital, traditional, and retail.
- Proven history of successfully leading large-scale marketing campaigns or partnerships.
- Strong business and strategic foresight with a proven track record of premium brand communication.
- Ability to interact effectively with all partner levels from analyst to C-suite.
- Results-focused with impeccable attention to detail and a focus on customer experience.
- Organized, adaptable, and comfortable dealing with ambiguity.