About the role
Senior Executive/Assistant Manager for Luxury Retail Marketing at Marina Bay Sands. Responsible for planning and executing marketing campaigns for festive seasons, F&B, and social media. Manage paid media, retailer communications, and advertising spaces. Collaborate with internal departments on integrated campaigns. Re
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Key Responsibilities
- Lead marketing campaigns for festive seasons, F&B, and social media.
- Manage paid media budget and optimize campaign performance.
- Coordinate retailer communications and advertising space allocation.
- Collaborate with internal departments on integrated marketing campaigns.
- Oversee social media content calendar and KOL engagement.
- Approve retailer hoarding artwork for brand guideline adherence.
Requirements
- 3-5 years of relevant marketing experience.
- Passion and interest in luxury fashion and retail marketing.
- Experience in integrated marketing campaign planning and execution.
- Experience in high-touch experiential event planning and execution.
- Strong project management, writing, communication, and presentation skills.
- Quantitative and analytical skills for campaign performance review.