CIMB

Consumer Segments Specialist SG

CIMB
BankingSingaporeOnsitePosted 1 month ago

About the role

Mid-level specialist driving consumer segment growth for a bank by managing partner onboarding, customer communications, events, and promotional campaigns while ensuring regulatory compliance and data accuracy.

BankingOnsite

Key Responsibilities

  • Facilitating the onboarding process for partners to strengthen the overall value proposition, ensuring seamless integration and alignment with business objectives
  • Engaging in strategic negotiations with partners to maximize value and secure the most favourable terms and discounts, fostering long-term mutually beneficial relationships
  • Managing and overseeing the end-to-end contract lifecycle, including liaising partners, reviewing agreements, and ensuring compliance with contractual obligations
  • Heading and overseeing the end-to-end management of the Introducer Programme, including strategic enhancements to increase its attractiveness and engagement for potential introducers
  • Developing and delivering customer communications across all channels to ensure consistent and effective messaging
  • Overseeing the timing and frequency of customer communications to optimise engagement and prevent oversaturation
  • Segmenting and personalising customer communications based on key factors such as age, demographics, purchase history, and customer behaviour to enhance relevant and effectiveness
  • Ensuring the timely retrieval of accurate data from the relevant team to support operational and analytical needs, while maintaining data integrity and compliance with company standards
  • Conducting the maker-and-checker process for all promotional fulfilments to ensure accuracy, compliance, and proper validation before execution, minimizing errors and maintaining process efficiency
  • Conceptualisation and execution of engagement and appreciation events (both in-person and virtual) for Preferred Banking and Emerging Affluent segment

Requirements

  • Degree Holder
  • CMFAS Qualifications – M5, M8, M8A, M9, M9A, and HI would be an advantage
  • 5-7 years of experience in Business Development, preferably in banking and financial services
  • Sound knowledge of banking products, services, processes and regulatory requirements
  • Good written and verbal communication skills
  • Good planning and organizational skills